23 December 2013
Content Marketing
Comments: 0

12 Vital Steps: How To Optimize Your Content Marketing

Finally, you just published a valuable content for your website, but this action isn’t enough, you still need to consider how this unique topic will reach out your target audience and build more links. Here are 12 vital steps to optimize your content marketing after you hit the “Publish” button on your WordPress.

  1. 1. Use relevant keywords for your content
    If you want your blog post or content to perform effectively for SEO purposes, use relevant keywords and incorporate them on your blog. In order to achieve this goal, start your keyword research and find those words or phrases that are appropriate with your content. Use these keywords on the various parts of your content like Meta title, Meta description, H1, First paragraph and the outbound anchor text. Make sure your keywords will blend well with your content and only use them once or twice.
  2. 2. Include a couple of internal links with your set of keywords in the anchor text
    You can achieve this goal by going back to your previous posts and begin linking any old post that is relevant to your new content or article.
  3. 3. Do content syndication
    Search for websites that can republish your content. One good example is the Business2Community that will automatically get a content in your RSS feed. Check also Buzzblogger for this motive.
  4. 4. Use social media channels in sharing your posts
    Another way to optimize your content is through social media sharing. My piece of advice even if you are a newbie in this area is by using Jetpack for WordPress or a tool that can instantly syndicate every blog you post live on your social media account like the Twitterfeed, but if you want a more personal approach, you can send out custom updates, either you do it manually or use the Bufferapp tool.

Read the article here: http://www.govisible.com/12-vital-steps-how-to-optimize-your-content-marketing/

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